Hi, I'm Sheree from Applebee
Visual Design
in Nelson, Tasman
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I’m a creative graphic designer based in Nelson, with over 20 years of experience partnering with a wide range of clients across New Zealand and the UK.
Design has always been more than just a job, I genuinely love what I do.
Every project I take on is approached with fresh eyes and thoughtful attention. I combine experience, intuition, and a strong understanding of your audience to create designs that not only look great, but also deliver real impact.
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I’m passionate about crafting visuals that reflect the essence of your brand, communicate clearly, and connect meaningfully with the people who matter most.
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My design style is clean, modern, and purposeful — guided by a “less is more” approach and a love of white space. I believe good design should evoke a sense of calm, confidence, and consideration — never cluttered or overworked.
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Whether you’re after a distinctive logo, a full brand identity, a website, or professionally designed print materials, I’m here to bring your ideas to life.
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My design philosophy is simple: effective design should be both beautiful and functional. It’s not just about how it looks — it’s about telling your story in a way that feels right, meets your goals, and stands the test of time.
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I’m efficient, reliable, and committed to delivering high-quality design on time — but just as importantly, I aim to make the whole process feel clear, collaborative, and genuinely enjoyable. Clients often tell me they value how easy I am to work with — calm, honest, and down-to-earth — and that the journey feels just as good as the results.
Curious about what it’s like to work together?
Take a look at how the design process works
Got a question in the meantime? You might find the answer on the FAQs page, or feel free to get in touch directly:
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